How to write a salon marketing plan that works
Are you writing a marketing plan for your salon or aesthetics business? Creating a marketing plan will make a significant impact on your business’s profitability, ability to attract new clients and boost retention.
Marketing to mature hair & beauty clients successfully
Are you mishandling this highly profitable group of hair and beauty clients? Missing out on sales opportunities? The over 45s are marketing gold…
Is your salon website design losing you clients?
How to design the best salon website. Leading salon and spa industry specialists give 12 ideas for designing a top hair or beauty business website.
Should you offer salon promotions, discounts & deals?
How to avoid common salon discount mistakes. Ideas on how to give salon discounts, special offers and deals profitably and without damaging your business.
Why salon reviews are marketing dynamite & how to get them
Are you harnessing the power of online reviews for your spa or salon? A detailed guide on how they can skyrocket your salon marketing.
Winning hair industry awards on a super-tight budget
Love to win a national hair industry award but haven’t the budget to enter? 9 prestigious yet inexpensive hairdressing competitions for 2015, and how awards will grow your salon.
How to turn skin tests into salon marketing opportunities
Losing hair and beauty clients over skin testing? Try these ideas and tips to turn a necessity into a salon marketing opportunity.
Google warning to non-mobile friendly salon websites
Google warn they will be ranking websites that aren’t mobile friendly lower for mobile searches. Is your website affected and how could this damage your salon or spa business?
Why aren’t clients recommending my salon?
Not getting many recommendations, reviews and referrals? Could this be why?