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A smarter way to #GrowYourSalon

Owning a hair or beauty salon is great fun and very rewarding but it can also be hard work and tough at times. I know. I spend most of my days in and out of salons helping owners and managers to market and grow their business.

This blog is here to support and inspire you with practical marketing and business advice specifically for salons and spas. Remember: you are not what has happened to you. You are what you choose to become.

– Alice Kirby, Lockhart Meyer Salon Marketing

7 best Leap Year marketing ideas for salons
The 29th falls on a Saturday this year. A busy day for salons, clinics and spas so it’s a cracking excuse to drive some extra business.
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9 Valentine’s Day marketing ideas for beauty and hair salons
Looking for Valentine's Day promotional tips to market your hair or beauty business? 9 actionable ideas to start now...
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How To Create A Salon Social Media Marketing Plan: 7 Steps
How to create a salon social media marketing plan
Write a salon social media marketing plan for your hair, beauty or aesthetic business with our 7 step guide...
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How To Attract New Clients To A Beauty Or Hair Salon In 2020
How to attract new clients to a beauty or hair salon in 2020
Looking to attract new clients to your hair or beauty salon? 8 key ways to find new customers for your salon or spa business and build your client list.
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25 Christmas Facebook Marketing Ideas For Salons & Spas
25 Christmas Facebook marketing ideas for salons & spas
Stuck for Christmas Facebook ideas? Try these easy 25 Facebook tips for busy salons and spas and get ahead before the rush.
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Black Friday marketing ideas for hair and beauty businesses
Planning any marketing for Black Friday? Love it or loathe it, it’s an opportunity you’d be foolish to ignore. Try these ideas.
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20 Christmas Salon Retail Tips That Work
21 Christmas salon retail tips that work
Ensure your retail sales soar this Christmas with my practical tips on creating eye-catching festive window and interior retail displays that sell.
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Autumn special offer ideas to boost salon business
Do your salon profits plummet in autumn as clients stretch their appointments into December? Try these seasonal offers and ideas to fill columns without hurting your bottom line.
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2 simple phrases that tempt clients to spend…
Writing a beauty or hair offer? Think carefully about the words you choose. Some people are more likely to buy when they see the word ‘get’ while others are more persuaded when they see ‘save’. Here’s why...
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