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A smarter way to grow your salon...


Owning a hair or beauty salon is great fun and very rewarding but it can also be hard work and tough at times. I know. I spend most of my days in and out of salons helping owners and managers to market and grow their business.

This blog is here to support and inspire you with practical marketing and business advice specifically for salons and spas. Remember: you are not what has happened to you. You are what you choose to become.

– Alice Kirby, Lockhart Meyer Salon Marketing

Father’s Day marketing ideas for salons and spas
Is your business making the most of Father's Day? Our guide on how to market your salon, clinic or spa packed with practical ideas, tips and promotions.
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National Minimum & Living Wage increases April 2019
Is your salon, spa or aesthetic clinic paying the right National Minimum and Living Wage? Find the April 2019 increases here...
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Mother’s Day Marketing Ideas For Salons And Spas
Mother’s Day marketing ideas for salons and spas
Looking for marketing ideas for Mother’s Day? Try these ideas for offers, online campaigns and salon social, and download my free Facebook Cheat Sheet.
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An easy way to boost revenue… quickly

Are you focusing too much on attracting new clients and overlooking the sales opportunity on…

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Valentine’s Day Marketing Ideas For Beauty And Hair Salons
9 St Valentine’s Day marketing ideas for beauty and hair salons
Looking for Valentine's Day promotional tips for marketing your hair or beauty business? 9 practical ideas plus our free Valentine Facebook marketing toolkit.
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You get what you pay for…

I was chatting to a skin clinic owner recently. She has attractive premises, some seriously…

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9 body language tips to impress salon clients
Is sloppy body language letting your team down? Are clients getting the wrong message? Ideas and tips for a salon or spa training session on powerful non verbal communication.
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The reason clients aren’t booking your new treatment
In this #MarketingMonday Alice looks at why clients aren’t rushing to book your new beauty or aesthetic treatment… and what you can do to encourage them.
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How to get priceless feedback from salon clients
Discover what your clients really think about your customer service with these step-by-step tips.
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