skip to Main Content

A smarter way to #GrowYourSalon

Owning a hair or beauty salon is great fun and very rewarding but it can also be hard work and tough at times. I know. I spend most of my days in and out of salons helping owners and managers to market and grow their business.

This blog is here to support and inspire you with practical marketing and business advice specifically for salons and spas. Remember: you are not what has happened to you. You are what you choose to become.

– Alice Kirby, Lockhart Meyer Salon Marketing

National Minimum & Living Wage increases April 2021 for salons

Is your salon, spa or aesthetic clinic paying the right National Minimum and Living Wage? Find the April 2021 increases here...
read more

7 best Leap Year marketing ideas for salons

The 29th falls on a Saturday this year. A busy day for salons, clinics and spas so it’s a cracking excuse to drive some extra business.
read more
How To Create A Salon Social Media Marketing Plan: 7 Steps

How to create a salon social media marketing plan

Write a salon social media marketing plan for your hair, beauty or aesthetic business with our 7 step guide...
read more
25 Christmas Facebook Marketing Ideas For Salons & Spas

25 Christmas Facebook marketing ideas for salons & spas

Stuck for Christmas Facebook ideas? Try these easy 25 Facebook tips for busy salons and spas and get ahead before the rush.
read more

2 simple phrases that tempt clients to spend…

Writing a beauty or hair offer? Think carefully about the words you choose. Some people are more likely to buy when they see the word ‘get’ while others are more persuaded when they see ‘save’. Here’s why...
read more

Make Pink October a salon marketing triumph

Thinking of running a salon or spa fundraiser for Breast Cancer Awareness this October? 25 tips plus marketing advice and ideas to ensure it’s a roaring success.
read more

Using hashtags for hair and beauty businesses (with examples)

Dozens of hashtag examples to use plus 7 easy but effective #hashtag marketing tips.
read more
Toss Out Your Salon Mirrors... And Other Business Ideas

Toss out your salon mirrors… and other business ideas

Explore everything and dismiss nothing if you want to be a successful entrepreneur. Business ideas to get you thinking...
read more

How ‘frequency of visit’ transforms salon revenue

We all know that loyalty and retention are fundamental to a profitable salon, but it’s easy to overlook the almost magical effect frequency of visit (FOV) has on your bottom line.
read more
Back To Top