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A smarter way to #GrowYourSalon

Owning a hair or beauty salon is great fun and very rewarding but it can also be hard work and tough at times. I know. I spend most of my days in and out of salons helping owners and managers to market and grow their business.

This blog is here to support and inspire you with practical marketing and business advice specifically for salons and spas. Remember: you are not what has happened to you. You are what you choose to become.

– Alice Kirby, Lockhart Meyer Salon Marketing

Reducing salon no shows and last minute cancellations

Do you suffer from no-shows and last minute cancellations? I look at how to reduce them and how best to handle them when they happen.
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Setting Up Your Own Beauty Or Hair Business

Setting up your own beauty or hair business

If you'd love to open a hair or beauty salon, set up a mobile business or rent a chair or treatment room, find out how to overcome your doubts and get started on making your dream come true...
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Master Body Language To Manage Your Salon Team

Master body language to manage your salon team

I stumbled across this TED Talk video and immediately wanted to share it. Try these tips at your next team meeting or with an awkward client and you'll be converted too.
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How to recruit the best salon team (for less)

Finding it tough to recruit the right new talent for your salon or clinic? You need to stand out from the local crowd. Here’s how...
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Is Apathy Ruining Your Salon Business?

Is apathy ruining your salon business?

Is apathy preventing your business from growing? Is complacency holding you back? Stop surviving, and start thriving. Here’s how…
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Marketing to mature hair & beauty clients successfully

Are you mishandling this highly profitable group of hair and beauty clients? Missing out on sales opportunities? The over 45s are marketing gold…
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How To Weed Out Salon Troublemakers When Interviewing

How to weed out salon troublemakers when interviewing

Avoid hiring troublesome salon employees by spotting these warning signs when interviewing. Ignore these recruitment red flags at your peril.
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A toxic question to avoid when hiring

Ever said, “Someone with experience and a following” is just what this salon needs right now? Be very careful of what you wish for when recruiting.
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Think Small If You Want Bigger Salon Profits

Think small if you want bigger salon profits

Looking to add £40,000 to your salon revenue? Try this simple, yet effective business idea.
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