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Make Pink October a salon marketing triumph

Thinking of running a salon or spa fundraiser for Breast Cancer Awareness this October? 25 tips plus marketing advice and ideas to ensure it’s a roaring success.
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Father’s Day marketing ideas for salons & spas

Is your business making the most of Father's Day? Our guide on how to market your salon, clinic or spa packed with practical ideas, tips and promotions.
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15 tips for salon receptionists: a powerful checklist

15 must-know tips and ideas to ensure your salon receptionist is a valuable marketing tool, not an expensive luxury.
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Mother’s Day marketing ideas for salons & spas

Looking for salon marketing ideas for Mother’s Day? Practical tips for offers, website, social media, locally and in-salon.
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9 Valentine’s Day marketing ideas for beauty and hair salons

Looking for Valentine's Day promotional tips to market your hair or beauty business? 9 actionable ideas to start now...
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5 steps: ensure your salon business survives COVID-19

How to market your beauty, aesthetic or hair business during the coronavirus shutdown, and survive and thrive...
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Black Friday marketing ideas for hair and beauty businesses

Planning any marketing for Black Friday? Love it or loathe it, it’s an opportunity you’d be foolish to ignore. Try these ideas.
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How’s your ‘new normal’ salon client experience?

You’ve invested in the best PPE and set up strict coronavirus systems. But have you thought how the ‘new normal’ salon experience will make your clients feel?
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Sara Shoemark spills the beans on wowing beauty clients

To celebrate International Women's Day on 8th March 2020 I spoke to a business women who has achieved great success with her salons and earned the respect of her peers throughout the UK beauty industry.
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