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How To Write A Salon Marketing Plan That Works

How to write a salon marketing plan that works

Are you writing a marketing plan for your salon or aesthetics business? Creating a marketing plan will make a significant impact on your business’s profitability, ability to attract new clients and boost retention.
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Reducing salon no shows and last minute cancellations

Do you suffer from no-shows and last minute cancellations? I look at how to reduce them and how best to handle them when they happen.
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Marketing to mature hair & beauty clients successfully

Are you mishandling this highly profitable group of hair and beauty clients? Missing out on sales opportunities? The over 45s are marketing gold…
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Should You Offer Salon Discounts And Deals?

Should you offer salon promotions, discounts & deals?

How to avoid common salon discount mistakes. Ideas on how to give salon discounts, special offers and deals profitably and without damaging your business.
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Powerful Tips For A Perfect Salon Or Spa Consultation

Powerful tips for a perfect salon or spa consultation

Are your client consultations working hard enough for you? I take a look at how to up your team’s game, wow clients and boost your profits.
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Stay Cool In Salon When It’s Sizzling Outside

Stay cool in salon when it’s sizzling outside

Temperatures rising outside? How to keep your hair and beauty clients cool this summer and your salon employees chilled and onside.
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3 Customer Care Tips From Successful Hair Salons

3 Customer Care Tips from Successful Hair Salons

Is your customer care in a bit of a rut? When was the last time you looked? 3 ideas on how to give it some oomph.
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How To Turn Skin Tests Into Salon Marketing Opportunities

How to turn skin tests into salon marketing opportunities

Losing hair and beauty clients over skin testing? Try these ideas and tips to turn a necessity into a salon marketing opportunity.
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A Salon Marketing Checklist For Savvy Text Messaging

A salon marketing checklist for savvy text messaging

How to market your salon or spa using text messages. When to use SMS messaging for best results plus 9 texting tips for marketing your hair or beauty business
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