Do you suffer from no-shows and last minute cancellations? I look at how to reduce them and how best to handle them when they happen.
Attract & retain clients
Do your salon profits plummet in autumn as clients stretch their appointments into December? Try these seasonal offers and ideas to fill columns without hurting your bottom line.
Are you mishandling this highly profitable group of hair and beauty clients? Missing out on sales opportunities? The over 45s are marketing gold…
Wishing you’d fired up your festive marketing earlier? Don’t worry. There’s still time to get ahead of the game. And your local competitors.
How to avoid common salon discount mistakes. Ideas on how to give salon discounts, special offers and deals profitably and without damaging your business.
Are your client consultations working hard enough for you? I take a look at how to up your team’s game, wow clients and boost your profits.
Leap Year 29th February falls on a Monday this year. Monday is often a quiet day for spas and salons so it’s a cracking excuse to drive business.
Make this your best year yet. New year salon resolution ideas for hair, beauty and aesthetic business owners.
Top Christmas salon & spa marketing tips, ideas, promotions and tools. Get ahead of the competition this December with our hair and beauty business marketing guide.