Welcome to my salon marketing and business blog…

Owning a hair or beauty salon is great fun and very rewarding but it can also be hard work and tough at times. I know. I spend most of my days in and out of salons helping owners and managers to market and grow their business.

This blog is here to support and inspire you with practical marketing and business advice specifically for salons and spas. Remember – you are not what has happened to you. You are what you choose to become.


National Minimum Wage increases in October 2014

How the UK National Minimum Wage increases affect your hair or beauty business with the biggest rate rises for 6 years effective from 1st October 2014.

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Medi Spa website tips to outperform your competitors

Is your homepage doing the best job it could to promote your medical aesthetics clinic? Proven design and content tips to convert more visitors into sales.

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Happy birthday marketing ideas to enchant salon clients

Are you making the most of your clients’ birthdays? It’s a marketing bonanza you shouldn’t ignore. Practical marketing advice and tips for hair or beauty businesses.

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What to ask when hiring a salon SEO specialist

If you’re looking for a search engine optimisation (SEO) expert to work with your hair or beauty business then these are the questions you need the right answers to.

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Facebook contest tips for hair and beauty salons

Tips for beauty and hair businesses on how to run better Facebook contests. Avoid the marketing traps in Facebook’s new rules for contests and giveaways.

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How to make surprisingly more money in your salon

Online salon calculator to show you how to earn more money in your beauty or hair business by increasing the number of new clients you keep. You’ll be surprised.

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