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A smarter way to #GrowYourSalon

Owning a hair or beauty salon is great fun and very rewarding but it can also be hard work and tough at times. I know. I spend most of my days in and out of salons helping owners and managers to market and grow their business.

This blog is here to support and inspire you with practical marketing and business advice specifically for salons and spas. Remember: you are not what has happened to you. You are what you choose to become.

– Alice Kirby, Lockhart Meyer Salon Marketing

Make Pink October a salon marketing triumph

Thinking of running a salon or spa fundraiser for Breast Cancer Awareness this October? 25 tips plus marketing advice and ideas to ensure it’s a roaring success.
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Sell more salon retail with these top merchandising tips

How to be a salon merchandising maestro and max out your retail sales...
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Why a salon blog boosts business and how to write one

Why you need a brilliant blog. And tips on how to make it happen...
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Father’s Day marketing ideas for salons & spas

Is your business making the most of Father's Day? Our guide on how to market your salon, clinic or spa packed with practical ideas, tips and promotions.
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15 tips for salon receptionists: a powerful checklist

15 must-know tips and ideas to ensure your salon receptionist is a valuable marketing tool, not an expensive luxury.
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One big salon marketing mistake you must avoid

Don’t make this common salon marketing mistake. I often see hair and beauty businesses falling into this trap and thinking their marketing has failed.
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Mother’s Day marketing ideas for salons & spas

Looking for salon marketing ideas for Mother’s Day? Practical tips for offers, website, social media, locally and in-salon.
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9 Valentine’s Day marketing ideas for beauty and hair salons

Looking for Valentine's Day promotional tips to market your hair or beauty business? 9 actionable ideas to start now...
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5 steps: ensure your salon business survives COVID-19

How to market your beauty, aesthetic or hair business during the coronavirus shutdown, and survive and thrive...
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