skip to Main Content

A smarter way to grow your salon...


Owning a hair or beauty salon is great fun and very rewarding but it can also be hard work and tough at times. I know. I spend most of my days in and out of salons helping owners and managers to market and grow their business.

This blog is here to support and inspire you with practical marketing and business advice specifically for salons and spas. Remember: you are not what has happened to you. You are what you choose to become.

– Alice Kirby, Lockhart Meyer Salon Marketing

Mother’s Day marketing ideas for salons & spas
Looking for salon marketing ideas for Mother’s Day? Practical tips for offers, website, social media, locally and in-salon.
Read more
How to convert callers into paying salon clients fast
An easy psychology tip to try now, and convert more salon callers into new paying clients.
Read more
Using colour psychology on Instagram & salon social media
Colours can change how clients feel about and perceive your beauty, aesthetic or hair business. Choose the right colours when marketing on Instagram and salon social media to influence followers’ behaviour and decision-making.
Read more
How to run a salon Facebook giveaway contest
Run a Facebook giveaway contest and shout about your salon brand to a new local audience. Here's how:
Read more
National Minimum & Living Wage increases April 2020
Is your salon, spa or aesthetic clinic paying the right National Minimum and Living Wage? Find the April 2020 increases here...
Read more
7 best Leap Year marketing ideas for salons
The 29th falls on a Saturday this year. A busy day for salons, clinics and spas so it’s a cracking excuse to drive some extra business.
Read more
9 Valentine’s Day marketing ideas for beauty and hair salons
Looking for Valentine's Day promotional tips to market your hair or beauty business? 9 actionable ideas to start now...
Read more
How To Create A Salon Social Media Marketing Plan: 7 Steps
How to create a salon social media marketing plan
Write a salon social media marketing plan for your hair, beauty or aesthetic business with our 7 step guide...
Read more
How To Attract New Clients To A Beauty Or Hair Salon In 2020
How to attract new clients to a beauty or hair salon in 2020
Looking to attract new clients to your hair or beauty salon? 8 key ways to find new customers for your salon or spa business and build your client list.
Read more
Back To Top