Grow your salon business...

We’re one of the most experienced hair and beauty marketing teams in the UK
and we’d love to put our expertise to work for your business.

Advice blogMarketing services

The hair & beauty marketing specialists

This website is for hair, aesthetic and beauty business owners. Whether you’re an established salon, spa or clinic, an owner, manager or just starting out, you’ll find proven marketing and business advice, ideas and support here.

Autumn special offer ideas to boost salon business

Do your salon profits plummet in autumn as clients stretch their appointments into December? Try these seasonal offers and ideas to fill columns without hurting your bottom line.

A marketing opportunity that’s too good to be true?

Is that free marketing opportunity really an expensive mistake? Think before you jump in.

Instagram hashtags can damage your salon brand

Are you using these seemingly harmless Instagram hashtags? If so, stop now.

How’s your ‘new normal’ salon client experience?

You’ve invested in the best PPE and set up strict coronavirus systems. But have you thought how the ‘new normal’ salon experience will make your clients feel?

How to convert callers into paying salon clients fast

An easy psychology tip to try now, and convert more salon callers into new paying clients.

How to use colour to market your salon on Instagram

Colours can change how clients feel about and perceive your beauty, aesthetic or hair business. Choose the right colours when marketing on Instagram and salon social media to influence followers’ behaviour and decision-making.

Take your business to the next level

FREE Social Masterclass: Boost January 2021

FREE 5-day Masterclass challenge. Use social to increase bookings for January. Closes 31 October.
Learn & Grow

Tool: New Client Calculator

Ever wondered how much money you lose when new clients don’t return for a 2nd appointment? Watch my explainer video and use the free calculator to see exactly how much turnover you lose...
Learn & Grow

Our salon marketing works

We work with aesthetic clinics, hairdressers, spas and beauty salons across the UK and Ireland. Our hand-picked, experienced team offers all the marketing and website expertise your business deserves under one convenient roof.

Website Design
Social Media Marketing
Email Marketing
Blogging & Content Marketing
Brand Building & Design
Digital PR

Hi, I’m Alice, founder of hair and beauty marketing specialists Lockhart Meyer Salon Marketing. Welcome to our site.

If you want a more successful hair or beauty business you’re in the right place. We’re here to support, teach and inspire you with practical marketing and business advice specifically for salons, aesthetic clinics and spas.

Being a hair or beauty entrepreneur is great fun and very rewarding, but it can also be hard work and tough at times. I know. I spend most of my days in and out of salons helping owners to market and grow their businesses.

Alice Kirby

We can help you every step of the way…

You need different help at different stages of your business journey so we organised the website into sections reflecting this journey.

Start Your Salon

Start Your Salon

Are you an aspiring entrepreneur dreaming of setting up your own hair, beauty or aesthetics venture? Get started on your business journey with these tips and ideas.
Run Your Salon

Run Your Salon

Perhaps you’re in a rut and in need of some inspiration, motivation and advice on managing your business and team? Find proven practical ideas here.
Grow Your Salon

Grow Your Salon

You already run a successful salon but want to up your marketing game. Tips and advice on how to find new clients, boost loyalty and increase profits.

What does your hair or beauty business need help with?

Whether you’re an owner or manager our website has the right answers for you…

Advice blog

Looking for advice on starting your own salon, spa or aesthetics clinic?

Marketing services

Searching for a specialist marketing agency to get you to the next level faster?

Free tools

Hunting for growth strategies and tools you can implement yourself?

Interested in working with us?

Get in touch to see how we can take your hair and beauty business to the next level.
We’re here to help you run and grow a successful business.

Drop us a line
Member of The Fellowship of British Hairdressers
Member of National Hair & Beauty Federation
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